by truematter | Jul 12, 2016 | News
The screwdriver is a really great tool. Sure, it works for the thing it needs to do (drive screws), but more to the point, the UX design thinking behind this thing is fantastic. Why is the screwdriver so great? The handle is designed to fit into a human palm, giving...
by Nick Whitmoyer | Jun 28, 2016 | News
Plenty of brewpubs have figured out that a well-presented sampler of craft beers is a fun, effective way to showcase a brewer’s best. With the visual appeal of the wooden sampler paddle and the tactile interaction with each small glass, customers can compare each sip...
by Nicole Boyer | Jun 22, 2016 | News
Historically, design and content have been created separately and considered different tasks. Design elements were crafted and put into place. Content writers then sent over the content for it to be placed into the design by a skilled and hopefully artistic designer....
by Christopher Hawkins | Jun 15, 2016 | News
If I’ve said it once, I’ve said it a thousand times: freelancing and consulting work are like sunlight; there’s enough for all of us to get a tan. That said, in the coin flip of life, some days don’t feel like you’re operating in a world of abundance. This freelancing...
by Brad Shorr | Jun 8, 2016 | News
If you think user experience (UX) and SEO are in conflict in Web page design, you may be surprised to learn the two disciplines have very much the same objective. UX and SEO specialists both want users to enjoy using the Web page. The easier it is for users to find...