Nice concept, splitting the page in half, playing up the left vs. right brain idea. It’s been done before so you have to commit to it to really make it work and I think Piotr Petrus really does just that. The thing that really sells it is the interaction that happens when you click on one of the portfolio samples, that’s just cool.
Nice concept, splitting the page in half, playing up the left vs. right brain idea. It’s been done before so you have to commit to it to really make it work and I think Piotr Petrus really does just that. The thing that really sells it is the interaction that happens when you click on one of the portfolio samples, that’s just cool.
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.
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