by Gene Crawford | Oct 24, 2023 | News
The Pareto Principle, often referred to as the 80/20 rule, plays a pivotal role in shaping the user experience (UX). This principle, initially coined by economist Vilfredo Pareto, suggests that roughly 80% of outcomes result from 20% of causes. While this principle is...
by Gene Crawford | Oct 17, 2023 | News
When it comes to User Experience Design it’s crucial to strike a balance between attracting users and maintaining ethical standards. Dark patterns in website design are a contentious subject, as they employ manipulative tactics to influence user behavior. While...
by Gene Crawford | Oct 10, 2023 | News
Choosing the right database system is crucial for businesses of all sizes. SQL (Structured Query Language) and No-SQL (Not Only SQL) databases are two major contenders, each with its own strengths and weaknesses. In this comprehensive guide, we’ll delve deep...
by Gene Crawford | Oct 3, 2023 | News
In the realm of web and mobile app development, there exists a critical differentiator that sets outstanding creations apart from the mundane – the art of creating something truly memorable and delightful to use. This elusive quality might manifest as a touch of...
by Gene Crawford | Sep 26, 2023 | News
The ability to captivate and engage users within the first few seconds of their interaction can make or break your online presence. In this comprehensive article, we delve deep into the world of the “Five-Second Test,” a quick yet highly effective...
by Gene Crawford | Sep 19, 2023 | News
As front-end website designers, we understand the importance of tools that not only meet our needs but also push the boundaries of what’s possible in web design. Enter Figma, a cloud-based design tool that has redefined the way front-end website designers work....