by Gene Crawford | Nov 14, 2023 | News
Microinteractions have emerged as a critical element that can set a website apart from its competitors. These small, subtle animations and responses to user actions might seem inconsequential at first glance, but they play a significant role in enhancing user...
by Gene Crawford | Nov 7, 2023 | News
Two contrasting concepts often take center stage: complexity and simplicity. It’s crucial for designers and developers to understand the nuances between these terms and how they impact the user’s journey on a website. Let’s dig into the intricacies...
by Gene Crawford | Oct 31, 2023 | News
The digital device landscape is a dynamic one, with a myriad of screen widths, and resolutions to consider. While it’s true that numerous factors influence people finding, using, and enjoying your website’s content (not to mention conversions) is a...
by Gene Crawford | Oct 24, 2023 | News
The Pareto Principle, often referred to as the 80/20 rule, plays a pivotal role in shaping the user experience (UX). This principle, initially coined by economist Vilfredo Pareto, suggests that roughly 80% of outcomes result from 20% of causes. While this principle is...
by Gene Crawford | Oct 17, 2023 | News
When it comes to User Experience Design it’s crucial to strike a balance between attracting users and maintaining ethical standards. Dark patterns in website design are a contentious subject, as they employ manipulative tactics to influence user behavior. While...
by Gene Crawford | Oct 10, 2023 | News
Choosing the right database system is crucial for businesses of all sizes. SQL (Structured Query Language) and No-SQL (Not Only SQL) databases are two major contenders, each with its own strengths and weaknesses. In this comprehensive guide, we’ll delve deep...
