Superb responsive design decisions made on this newest version of Weightshift’s site. Making the portfolio images get smaller and more button like for the iPad and iPhone screen widths is brilliant. I also think the focus on the selective nav elements as you get smaller in screen width works great too. Going down to “work, info & memo” makes it so well focused and clear. Love this website!
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
Nice effect and work.
Thumb up!!!