Really like the animated scrolling on the home page – want that Field Notes book for my personal collection. Great use of fonts, both on the page, and in the modals (which make the modals actually work well – like a placard o’ info). And someone needs to get a hold of that ghost typewriter – it’s cool – but scary (because of the corny joke…:-)
Looking Fast: The Art of Website Speed Perception
In the web world, technical speed and user perception matter. By improving design for a faster appearance, you boost conversions and stand out online. Speed isn’t just loading time; it’s perception.
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