Interesting design with the strong diagonal. It comes through pretty much half the page and splits the image in two as well. The diagonal creates a really nice strong visual that feels as dynamic as it is visually interesting. It’s a play on the logo design as well which shows how thorough the thought is.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.





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