This is a fast loading video based site that was made for a large screen. It has subtle parallax elements that don’t detract from the main video feature of the site. They could probably go with a cleaner social media linking system, but since it’s a new product site, I can see the need to emphasize this. What I really like is the how they’ve woven the cinematography with a clean and crisp site.
The Call to Action, Revisited
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.
0 Comments