I had fun with this site. Translate from French (if you want), and scroll down. The experience isn’t overpowering, but it conveys the right mix of playful and cool – which is perfect when you’re essentially selling a lifestyle service. Since it launches in June in Monaco, it just gives me one more reason to the south of France and Monte Carlo (and yes, I know Monaco is it’s own country – I looked it up on Wikipedia…haha).
Understanding Mental Models for Better Web Design Practices
How can understanding mental models transform your web design process? These cognitive blueprints shape perceptions and decisions, leading to intuitive, user-centered designs.
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