The Kano page is really just a “splash” or advertising page for the kickstarter campaign. But boy does it work, the way they take you from concept to showing the build out of the computer as you scroll down has you pretty much ready to buy the thing as soon as you hit the bottom. Bravo.
Fitts’s Law: Why the Easy Button Wins
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.
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