Involvio has a pretty cool little site. As we see video backgrounds come into play, they are either overt or muted – and I keep thinking that the muted, with added text, plays better to market your website. The rest of the site is clean, with good app-selling images, and cool little icons and illustrations. The muted green #6bbe98 also gives the customer the “green light means go” idea – hope it increases your sales!
Fitts’s Law: Why the Easy Button Wins
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.



0 Comments