Cool vibe to this scroller website. I really dig how there’s a slight parallax thing going on with the show sections/images, it really helps give it some depth interaction wise. The flip over effect on the lightbox windows for the show details is unexpected yet fun. It’s also kinda responsive too wich is nice to see for an event based site like this, where a large portion of people are likely to look at this stuff on their phones. Woot!
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
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