I really love the simplicity of the Do site design. It’s boiled down to just what’s needed. The overall palette is muted, but not really which is a clever understatement to work into the design. I also dig the Features page, I like how it goes from just showing a little then tapers wide to have a ton of content in a big grid like layout. Really great minimal without being minimal design (if that makes sense…)
Fitts’s Law: Why the Easy Button Wins
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.



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