Nice mix of fantastical illustration and parallax here. It’s fun and keeps you engaged with enough eye candy then the visual structure behind it delivers what it needs content wise. One little detail I both like and dislike is the tool tip that shows the “scroll” icon. I get it that you want to make sure we know to scroll, that’s smart, but on the other hand I wonder how confusing it can be to your average visitor. Worth a thought I think.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.




0 Comments