I like the personality in this design. The mix of the brown/tan cardboard look and the solid sans serif font goes together well. I also like how the site is embracing the scroll. Let it scroll man! Lovely site.
Microinteractions
Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.
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