This site isn’t totally a home run, but the navigation scheme across the top is very clever. Spend some time looking it over as you delve deeper into the site, use it to get to your destination and note how they’ve made it progress with you. Very clever.
Microinteractions
Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.
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