Nice asymmetrical layout, I really think the larger photo/work shot really helps bring a sense of focus to that section below the gray background/header area. The type is nicely treated visually and there is a solid rhythm as you scroll down the site. I don’t think the sub pages that continue the large header/text area are as successful content wise as the project page. I think it’s that smaller header taking up less space visually – I seem to want to ignore what’s in the text on the larger gray background section. Overall though, the layout is superb and I dig the background textures and other details used around the site. Good looking work!
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.




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