There is a ton of stuff going on with this home page. There’s buttons and links everywhere but somehow they’ve managed to keep it all straight visually so you can scan it and get around. There are 3 main navigation sections/schemes in play but they’re visually different enough so you can see them independently. It’s also responsive, It becomes just a big bunch of buttons at the iPhone screen size but still works fairly well.
Microinteractions
Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.
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