switchtovirginamerica.com

switchtovirginamericacom

Pretty cool idea and visual style. I like the 3d(ish) elements used for the nav and other stuff. Rather funny idea, put in your miles and they show you, kind of like an info-graphic how much your life has sucked not traveling with virgin. Smart design and smart idea.

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Microinteractions

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Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.