I like the large shapes of bold & bright colors, that makes the site really stand out and your eyes are just drawn straight to that content. In that the design is successful. It makes me take in what the service is all about just by scanning those headlines/keywords. The sub pages aren’t up to par with the home page in my opinion though, some more fleshing out on those pages would make this a much stronger website.
Understanding Mental Models for Better Web Design Practices
How can understanding mental models transform your web design process? These cognitive blueprints shape perceptions and decisions, leading to intuitive, user-centered designs.
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