Cool fixed nav on the left side of the site. I like the non-traditional feel of this layout. It makes it stand out pretty well. They’ve managed to pretty thoroughly explain what it is they do and also humanize who they are with the design as well. Smartly done.
Microinteractions
Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.
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