Really nice simple layout, I like the illustration of the tree in the upper right corner and the grid/column work. The tumbler blog is a nice match to this page too, be sure to check it out and give the designer a follow.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.





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