So – how do you get your website to mirror your long established, beautify and elegant print campaigns – ask Revlon. The home page of the site looks like a magazine cover, something to draw you in with a big picture, but let’s you know that there is more inside. The product detail pages (exp: http://www.revlon.com/products/eyes/mascara/Revlon-Lash-Potion-Volume-Length-Mascara.aspx#309970455026||0 ) have the same feel, with the HD images blending perfectly into glossy black background – it doesn’t feel like it’s an e-commerce site.
Understanding Mental Models for Better Web Design Practices
How can understanding mental models transform your web design process? These cognitive blueprints shape perceptions and decisions, leading to intuitive, user-centered designs.
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