Interesting content with a good looking strong design to boost it up. I love how it tells their story so well and sets the tone with the visual brand at the same time. Makes me want to get out on the lake and catch some catfish man.
Microinteractions
Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.
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