moabeer.com

moabeer.com

Another great Beer website design. I love these silly images and how they’ve used them to help sell the story/brand of Moa Beer. Make sure and check out the Process page too, very clever use of that fixed element of the diver. The site is full of fun stuff like this, which is a great way to deliver humor, not just beating us over the head with stuff.

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Microinteractions

Microinteractions

Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.