Hands down a superbly designed and executed website for Lift Interactive. It’s full of some really great interaction design that also doubles as a super simple layout too built up with solid illustration work. It’s layered, that’s what i’m trying to say here. It’s a nice layered design, from content to visuals to interactions. There’s more as you make your way through the website like on the about and work pages specifically. I love this site.
The Call to Action, Revisited
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.
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