We’ve created our fair share of event websites here at UMS, and this is one that I instantly fell in love with. I love all the interactions and detail work. It’s chock full of fun discoveries as a visitor as I move around the site, play around with it and you’ll see what i’m talking about.
Microinteractions
Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.
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