IWC.com

iwc-watch

I think I found this page via @bgalmar, but I just love it. It’s beautiful simplicity. The strong 3 columns and stark black and white approach gives it a great sense of high-end quality. It needs that given the product the page is selling too. All the clickable images have the same visual queue on them and I just love that single white background box in the center with the quote under it. Awesomely designed page here.

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Microinteractions

Microinteractions

Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.