This is a super straightforward and attractive site. The rich images create a consistent visual experience that almost feels like a story. Also, there’s more content to this site than you might initially think, but it’s all organized well and easy to navigate to. I like the overlays and limited use of color, especially with the photography used. Overall it’s a uniquely crafted site that echoes the same qualities in their products.
Understanding Mental Models for Better Web Design Practices
How can understanding mental models transform your web design process? These cognitive blueprints shape perceptions and decisions, leading to intuitive, user-centered designs.
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