The ironic thing about Heavy Heavy’s website is that it is light. And in this case, light is heavy. Um.. that means that you can make a strong impact with a light and simple site. Instead of having a thousand animated gifs and CSS spinners, you can make a simple and effective agency site, like Heavy Heavy has done, and get your work, philosophy, and contact info out there. And if you’re going to have a bear as your logo (hover over it), you might as well add Grizzwold the bear too (just sayin’)(and is one of those pics a bear claw?).
Looking Fast: The Art of Website Speed Perception
In the web world, technical speed and user perception matter. By improving design for a faster appearance, you boost conversions and stand out online. Speed isn’t just loading time; it’s perception.
Thanks, Aaron, for the write up. We really do appreciate it. And, yes, you are very astute. That is a picture of a bear claw.