Wonderful photography and typography are what makes up this website. It’s quite enjoyable if you look at it from a purely aesthetic point of view. Some of the multi-columns make my head hurt as I scroll up and down trying to read the page. Jay and I discussed that part of the design and we did have a serious issue with it breaking the expected mold of a page layout. What do you guys think about this site?
The Call to Action, Revisited
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.





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