I love Gowalla (a super great iPhone app/game) and I really like their website too. The colors are not typical and the icons are just gorgeous, though I’d expect gorgeous icons from these guys. The site is so simple and targeted, one could learn a lot about designing a website for your product by spending some time looking through this website.
I love Gowalla (a super great iPhone app/game) and I really like their website too. The colors are not typical and the icons are just gorgeous, though I’d expect gorgeous icons from these guys. The site is so simple and targeted, one could learn a lot about designing a website for your product by spending some time looking through this website.
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.
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