This is just a nice, clean, simple and straight forward website design. I quite enjoyed looking it over, no real bells and whistles here but just a good clean grid and a rather intriguing naming concept. The “full cream milk” naming is odd and playful at the same time as somehow professional. Not sure how he pulled that all of but he did.
Microinteractions
Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.
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