Dwolla

Dwolla

25 Mar 2013
@font-face clean Crisp Grid horizontal nav HTML5 Image Background large photo Light Background responsive

The Dwolla site design is of good quality and execution. I like the different configuration and stacking of the elements on the page as you scale the page down to smaller screen widths. What I like most of all is the use of negative space between the main/topmost copy and the signup boxes. The text almost acts like an arrow pointing towards the calls to action. Then as you scale the page down to the mobile screen width targets the call to action shifts to downloading the app on your device. Beautifully executed strategic decisions.

The Dwolla site design is of good quality and execution. I like the different configuration and stacking of the elements on the page as you scale the page down to smaller screen widths. What I like most of all is the use of negative space between the main/topmost copy and the signup boxes. The text almost acts like an arrow pointing towards the calls to action. Then as you scale the page down to the mobile screen width targets the call to action shifts to downloading the app on your device. Beautifully executed strategic decisions.

Kinsta

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

Time limit exceeded. Please complete the captcha once again.

News & Articles

The Call to Action, Revisited

The Call to Action, Revisited

The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.

Brutalism: The Beauty of Breaking the Rules

Brutalism: The Beauty of Breaking the Rules

Brutalism in web design rejects perfection for authenticity. Stark grids, raw type, and honest structure create interfaces that feel human, intentional, and impossible to ignore. Break the rules, on purpose.