Pretty standard approach but made interesting by doing things a little bit different. I love the way the hero image/area slides up in an animated manner as you scroll, that was surprising and I liked it. I also really like the way they are displaying the work images, those sections really look great and give me relevant info about the projects to dig in.
Microinteractions
Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.
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