Strong graphic vibe to this website. It’s surprisingly simple but doesn’t compromise on coolness, which is how it should be I think for a site like this… Badass little short video too.
Microinteractions
Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.
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