The thing that makes me look deeper at this site design is the gradient on the section headers along with the scrolling movement. I assume it intentional but it all moves, when elements are clicked, at a fast speed, the page scroll the slideshow speed all are set the same. That gives it a nice complete feel to me. Often I see slideshows and other interactive elements on sites and they all move at different speeds and stuff. There isn’t a lot here on this site but check it out and maybe you’ll see what i’m talking about.
Microinteractions
Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.
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