Nice looking product based website design. Even though I think it gets a bit convoluted as you scroll down the home page, it still communicates efficiently before you experience that. The main section, above the fold, has a clear call to action and explanation of the product. There are also a lot of slick looking icons and type to back up the product in communicating that the software is trustworthy before you download it.
Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.
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