Really interesting, non-standard style of navigation for this website. It reminds me a lot of the way most “agency” style flash based websites present themselves. This one is just done using javascript. I like it, I think it has impact since it’s kept very simple. The user is presented with a limited amount of choices, work samples, to look at and a contact link. That’s good in my opinion, any more and it would skirt the line on being too much to figure out. I like the typography and notice they use cufon to pull it off, that’s a nice touch for this design too because I really think that chosen typeface in conjunction with the color is working well visually for this company.
Looking Fast: The Art of Website Speed Perception
In the web world, technical speed and user perception matter. By improving design for a faster appearance, you boost conversions and stand out online. Speed isn’t just loading time; it’s perception.
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