Microcopy – Why is it so important?

What is “microcopy” and why is it so important? Let’s start off with a really quick definition: The small bits of text/copy that help instruct and alleviate the concerns of your users. Pretty straight forward I think. It’s really more about...

Barcamp Tour: Jonathan Kay

There’s been this really neat thing that’s come together called BarcampTour. The awesome folks at GrasshopperGroup, Wufoo & Mailchimp have come together to help support and foster Barcamp’s all over the country. I wanted to get the skinny behind...

Stefan Hartwig: Electric Pulp

Fresh out of our heads and onto the Internet: a shiny new http://t.co/4AJy7vq // Let us know what you think! Stefan pinged me before they launched the latest version of their site before they took off for SXSW and I got to have a sneak peek. Immediately I wanted to...

Book Review: The Elements of Typographic Style

Listen to our review: Download The Book Review Audio (MP3) The Elements of Typographic Style by Robert Bringhurst is one of those classics we should all have on our bookshelf. If you’ve never seen this before, seriously do yourself a favor and go grab a copy. We...

Icon Pack Giveaway by Picons.me

Gasper Vidovic of Morphix Design Studio has hooked us up with a pretty neat giveaway. 12 of their Picons.me icons are yours for free. Just download the .zip file. They also hooked us up with a coupon code for a 20% discount, just use: unmatchedstyle20 if you happen to...

An Event Apart Atlanta with Jeffrey Zeldman

So we all know who Jeffrey Zeldman (@zeldman) is, his name is synonymous with web standards. You may also know that he along with Eric Myer (@meyerweb) have this design conference that they put on in several cities around the country called An Event Apart. We here at...