Nice use of the red and black here. I like the feel of the blocky type and nice thin lines in all the underlying shapes. I do feel like there’s a sense of split focus on the top-half of the page and the big slideshow setup. They even do a scroll-down focus when you click the next link in the slideshow. I feel like the visitor could stand to see a little more info on the company or people behind hype-nation than this single page gives us. Overall though, this is a nice looking single page design with strong and bold visual appeal.
Fitts’s Law: Why the Easy Button Wins
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.




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