Pretty neat design, the large image used in the background also serves to set the tone of coolness and openness for the design/brand. I like that each sub page has been edited visually and new elements are brought in on each, but in some of the page it feels a bit disjointed to me. Perhaps it’s because i’m taken from really text heavy to image heavy and back and fourth. Overall though this is a really nice corporate design.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.





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