Super rich graphical design. Sharp photos and timing on the scrolling. I like it most at the point where it goes from the kinda “hero” section to the more content centric portions on the page. Solid work.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.




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