Good site and great idea from Wattage.io out of Toronto. Like the integration of the video demos to give you a feel for how the app really works – this is a case where showing your app on your one pager is actually a good thing. Simple, clean, and useful – that makes a good web app page – they have that here.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
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