Submitted by Elemental media @elementalmedia.
Nice subtle background graphic here. I was pleasantly surprised with how simple this site is, only three main navigation buttons at the top. Then there’s a nice area on the homepage that seems to answer questions about what they do which is a nice way of keeping their clients in mind as an audience for the site. The gallery is also really simple, providing just some explanation and close-up, detail shots without the flashy screen takeover.
Submitted by Elemental media @elementalmedia.
Nice subtle background graphic here. I was pleasantly surprised with how simple this site is, only three main navigation buttons at the top. Then there’s a nice area on the homepage that seems to answer questions about what they do which is a nice way of keeping their clients in mind as an audience for the site. The gallery is also really simple, providing just some explanation and close-up, detail shots without the flashy screen takeover.
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Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.
Thank you Julia for your praise. Our team was very encouraged by it.