A good use of white (blue) space, in order to highlight what matters (on the site, and in life). I like the liquid background, that continues to enforce the theme of providing clean water for children. The “See how people are taking action to help children now” helps put some things into perspective too.
How CX (Customer Experience) Can Combat Customer Churn
A seamless customer experience (CX) can reduce churn and boost retention. Discover essential design strategies that transform frustrating user journeys into engaging, personalized experiences that build loyalty and trust.
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