As I’m reviewing the SFCD website, I have the Foo Fighters’ Something From Nothing blasting in my headphones – when I landed on the page, the video background and animations go really great with each other. Besides that – this is a cool site, that has great movement and flow (like how the black above the Approach section does a great crossfade with the water video background). The site runs fast too – but it looks like they do a lot of speed testing in their work – so good to see it pays off for them too. Oh, and sweet – I just saw the hamburger drawer is full of great stuff – it could be it’s own website.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
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