Get your absinthe! Nice looking e-commerce website. It’s clearly built on top of a shopping cart engine but it has some nice interaction details to keep it interesting. I love the mega-dropdown designs, the photos/icons used there are crisp and clear. I also like the animations in the slideshow sections. The green looks to match the branding of the product perfectly, at least when I think of absinthe I think of the color green. That and Johnny Depp for some reason…
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.





Thanks! Such positive reviews make us proud 🙂