I really dig the strong 4 column grid in this layout, it’s really serving the design well. Giving it all a nice rhythm and feel. I also really like the heavy type design in the top most part of the website, i was a little disappointed to find it was just a big image, visually it’s nice but execution wise it would be awesome to have it be live text.
I really dig the strong 4 column grid in this layout, it’s really serving the design well. Giving it all a nice rhythm and feel. I also really like the heavy type design in the top most part of the website, i was a little disappointed to find it was just a big image, visually it’s nice but execution wise it would be awesome to have it be live text.
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.
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