The Postbox website is in many ways a very typical product website design. But in other ways it’s far superior. It uses the normal patterns of showing off a product in a clean and simple way but has some really great deeply detailed sections that show how the app works. This is super important for an app like this, you have to get people to understand what it does and get them envisioning themselves using it quickly for conversions.
Understanding Mental Models for Better Web Design Practices
How can understanding mental models transform your web design process? These cognitive blueprints shape perceptions and decisions, leading to intuitive, user-centered designs.
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