The path.com website is a simple/minimal thing of beauty. The background of the site is a demo video that auto-plays in a very unobtrusive way. It’s brilliant really, showing off the app like that – since that’s what will make you fall in love with path in the first place. It’s also responsive, as are the detail/target pages you share publicly from within the app. Beautifully executed.
Looking Fast: The Art of Website Speed Perception
In the web world, technical speed and user perception matter. By improving design for a faster appearance, you boost conversions and stand out online. Speed isn’t just loading time; it’s perception.
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